Modern Bay, curating brands made to feel like your favorite pair of jeans.

Modern Bay, curating brands made to feel like your favorite pair of jeans.

OUR VISION

Modern Bay envisions a world where female CEOs are empowered to thrive and be authentically seen for the powerful leaders they've become, supported by a seamless journey of transformation and luxury experience. We aspire to be the trusted partner that guides them from vision to reality, guiding them through the process with personalized support and tailored solutions.

OUR VISION

Modern Bay envisions a world where female CEOs are empowered to thrive and be authentically seen for the powerful leaders they've become, supported by a seamless journey of transformation and luxury experience. We aspire to be the trusted partner that guides them from vision to reality, guiding them through the process with personalized support

and tailored solutions.

WE'RE A GOOD FIT WHEN...

You're ready to get to work

Want to grow your business

Value yourself

Value your authenticity

Ready to Collaborate

Tired of being embarrassed

Ready to feel confident

WE'RE A GOOD

FIT WHEN...

You're ready to get to work

Want to grow your business

Value yourself

Value your authenticity

Ready to Collaborate

Tired of being embarrassed

Ready to feel confident

THE TEAM

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RAECHEL LARSEN

CEO, Creative Director & Curator

BECKY HELLER

Business Manager

CINTHIA PACHECO

Search Engine Optimization Manager

BRIDGET ROMO

Social Platforms Manager

JESSICA KORFF

Brand & Portrait Photographer

HEATHER ROSSEN

Marketing Coach

In our line, we need to WOW people. Raechel took our information and some pictures and created something that is incredible!!! Thank you so much.

- Sport Class Customs

In our line, we need to WOW people. Raechel took our information and some pictures and created something that is incredible!!! Thank you so much.

- Sport Class Customs

About Raechel Larsen

Raechel's journey is one of resilience and reinvention, marked by a pivotal car accident that changed the trajectory of her life. Just a week before her wedding, Raechel faced a harrowing accident that left her with a broken back, broken arm, a concussion and a daunting recovery ahead. Despite the physical and emotional toll, Raechel made a conscious choice to embrace her circumstances and turn her mess into a message of empowerment.

As she navigated through intensive physical therapy and grappled with the challenges of Rheumatoid arthritis, Raechel found solace and purpose in fostering children alongside her husband. Their journey led to the adoption of their beloved son and the integration of a bonus daughter into their family, cementing Raechel's belief in the power of resilience and love.

Out of this transformative period, she put her business degree to work and emerged her first marketing company, a testament to Raechel's entrepreneurial spirit and determination to thrive despite adversity. However, the onset of unforeseen challenges prompted Raechel to once again reinvent herself and her business, leading to a rebrand of the company now called Modern Bay Branding Bar.

Through it all, Raechel's unwavering commitment to growth and empowerment shines through. Her rebranded business reflects not only her journey of personal transformation but also her dedication to helping others reinvent and refresh their brands. With a heart branded by resilience and a business fueled by dreams, Raechel stands as a beacon of inspiration for women seeking to embrace change and rewrite their stories.

Raechel and her family now live on a ranch property that they aim to one day make fully sustainable. Her husband is a firefighter for the town and a veteran. They have three children together; her bonus daughter, adopted son and newly born biological daughter. Along with the farm animals, she has a few cats and dogs that have all been adopted while she was fostering them through her local animal shelter.

About Modern Bay Branding Bar

Modern Bay's approach is rooted in authenticity and transparency for our company but also for our clients. We take the time to understand the values and concerns of our clients, ensuring that their brand initiatives are meaningful, relevant, and impactful. Our streamlined process allows us to best support our client’s brand identity through marketing materials so they can confidently present their company to clients, knowing that it authentically represents them and their unique brand.

Modern Bay is dedicated to authentically embracing our brand and advocating for female entrepreneurs, while creating a sustainable lifestyle so there is something to leave behind for the next generation. We not only talk the talk, but we also walk the walk. We are eliminating any potential plastic usage, but we also make a concerted effort to utilize recycled paper products wherever possible. Our founder’s personal mission to create a sustainable way of life starts with her Arizona ranch that continues to strive to be fully self-sustaining. Through our engagement with non-profit organizations and schools, we actively contribute to our community by providing training, discounted rates, and internships.

At Modern Bay, we believe that our brand's success goes hand in hand with making a positive impact in the world. We are committed to driving change and empowering our clients to be a part of that change. By aligning with us, client’s can tap into the growing consumer demand for socially responsible brands and build a strong brand community that connects on a deeper level.

Whether it's supporting our clients through branding, championing environmental sustainability or helping the community we are committed to making a difference where it matters most and that starts with you.

Modern Bay, curating brands made to feel like your favorite pair of jeans.

About Raechel Larsen

Raechel's journey is one of resilience and reinvention, marked by a pivotal car accident that changed the trajectory of her life. Just a week before her wedding, Raechel faced a harrowing accident that left her with a broken back, broken arm, a concussion and a daunting recovery ahead. Despite the physical and emotional toll, Raechel made a conscious choice to embrace her circumstances and turn her mess into a message of empowerment.

As she navigated through intensive physical therapy and grappled with the challenges of Rheumatoid arthritis, Raechel found solace and purpose in fostering children alongside her husband. Their journey led to the adoption of their beloved son and the integration of a bonus daughter into their family, cementing Raechel's belief in the power of resilience and love.

Out of this transformative period, she put her business degree to work and emerged her first marketing company, a testament to Raechel's entrepreneurial spirit and determination to thrive despite adversity. However, the onset of unforeseen challenges prompted Raechel to once again reinvent herself and her business, leading to a rebrand of the company now called Modern Bay Branding Bar.

Through it all, Raechel's unwavering commitment to growth and empowerment shines through. Her rebranded business reflects not only her journey of personal transformation but also her dedication to helping others reinvent and refresh their brands. With a heart branded by resilience and a business fueled by dreams, Raechel stands as a beacon of inspiration for women seeking to embrace change and rewrite their stories.

Raechel and her family now live on a ranch property that they aim to one day make fully sustainable. Her husband is a firefighter for the town and a veteran. They have three children together; her bonus daughter, adopted son and newly born biological daughter. Along with the farm animals, she has a few cats and dogs that have all been adopted while she was fostering them through her local animal shelter.

About Modern Bay Branding Bar

Modern Bay's approach is rooted in authenticity and transparency for our company but also for our clients. We take the time to understand the values and concerns of our clients, ensuring that their brand initiatives are meaningful, relevant, and impactful. Our streamlined process allows us to best support our client’s brand identity through marketing materials so they can confidently present their company to clients, knowing that it authentically represents them and their unique brand.

Modern Bay is dedicated to authentically embracing our brand and advocating for female entrepreneurs, while creating a sustainable lifestyle so there is something to leave behind for the next generation. We not only talk the talk, but we also walk the walk. We are eliminating any potential plastic usage, but we also make a concerted effort to utilize recycled paper products wherever possible. Our founder’s personal mission to create a sustainable way of life starts with her Arizona ranch that continues to strive to be fully self-sustaining. Through our engagement with non-profit organizations and schools, we actively contribute to our community by providing training, discounted rates, and internships.

At Modern Bay, we believe that our brand's success goes hand in hand with making a positive impact in the world. We are committed to driving change and empowering our clients to be a part of that change. By aligning with us, client’s can tap into the growing consumer demand for socially responsible brands and build a strong brand community that connects on a deeper level.

Whether it's supporting our clients through branding, championing environmental sustainability or helping the community we are committed to making a difference where it matters most and that starts with you.

Modern Bay, curating brands made to feel like your favorite pair of jeans.

520-492-1002

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