NEW YEAR - NEW BRAND - NEW YOU!
Our mission is to deliver effortless,
high-end branding experiences that empower our clients to show up authentically and attract their dream clients with confidence.
Our mission is to deliver effortless,
high-end branding experiences that empower our clients to show up authentically and attract their dream clients with confidence.
To provide unforgettable branding experiences that empower lady entrepreneurs
to embrace their authenticity.
Want to grow your business
Value yourself
Value your authenticity
Ready to Collaborate
Tired of being embarrassed
Ready to feel confident
We are committed to honesty and integrity, ensuring transparency, clear communication, and ethical practices in every interaction. We prioritize quality and sustainability, delivering exceptional and enduring results by building brands from the ground up. Our client-centered approach empowers women entrepreneurs to confidently express their authentic selves through their brands.
Want to grow your business
Value yourself
Value your authenticity
Ready to Collaborate
Tired of being embarrassed
Ready to feel confident
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- Sport Class Customs
OWNER & CREATIVE DIRECTOR
Raechel's journey is one of resilience and reinvention, marked by a pivotal car accident that changed the trajectory of her life. Just a week before her wedding, Raechel faced a harrowing accident that left her with a broken back, broken arm, a concussion and a daunting recovery ahead. Despite the physical and emotional toll, Raechel made a conscious choice to embrace her circumstances and turn her mess into a message of empowerment.
As she navigated through intensive physical therapy and grappled with the challenges of Rheumatoid arthritis, Raechel found solace and purpose in fostering children alongside her husband. Their journey led to the adoption of their beloved son and the integration of a bonus daughter into their family, cementing Raechel's belief in the power of resilience and love.
Out of this transformative period, she put her business degree to work and emerged her first marketing company, a testament to Raechel's entrepreneurial spirit and determination to thrive despite adversity. However, the onset of unforeseen challenges prompted Raechel to once again reinvent herself and her business, leading to a rebrand of the company now called Modern Bay Branding Bar and the acquisition of a tranquil farm and ranching property.
Through it all, Raechel's unwavering commitment to growth and empowerment shines through. Her rebranded business reflects not only her journey of personal transformation but also her dedication to helping others reinvent and refresh their brands. With a heart branded by resilience and a business fueled by dreams, Raechel strives to be a beacon of inspiration for women seeking to embrace change and rewrite their stories. Raechel's mission is clear: to support and uplift women as they navigate their own journeys of reinvention. With a team of dedicated professionals by her side, Raechel empowers clients to reimagine their brands with confidence and authenticity. Her story serves as a reminder that reinvention is not just about external changes but also about embracing the journey within.
Through it all, Raechel's unwavering commitment to growth and empowerment shines through. Her rebranded business reflects not only her journey of personal transformation but also her dedication to helping others reinvent and refresh their brands. With a heart branded by resilience and a business fueled by dreams.
Raechel and her family now live on her ranch property that they aim to one day make fully sustainable. Her veteran husband is a firefighter for a nearby town. They have three children together; her bonus daughter, adopted son and newly born biological daughter. Along with the farm animals, she has a few cats and dogs that have all been adopted while she was fostering them through her local animal shelter.
Modern Bay is dedicated to authentically embracing our brand and advocating for female entrepreneurs, while creating a sustainable lifestyle so there is something to leave behind for the next generation. We not only talk the talk, but we also walk the walk. We are eliminating any potential plastic usage, but we also make a concerted effort to utilize recycled paper products wherever possible. Our founder’s personal mission to create a sustainable way of life starts with her Arizona ranch that continues to strive to be fully self-sustaining. Through our engagement with non-profit organizations and schools, we actively contribute to our community by providing training, discounted rates, and internships.
At Modern Bay, we believe that our brand's success goes hand in hand with making a positive impact in the world. We are committed to driving change and empowering our clients to be a part of that change. By aligning with us, client’s can tap into the growing consumer demand for socially responsible brands and build a strong brand community that connects on a deeper level.
Modern Bay, curating brands made to feel like your favorite pair of jeans.
- Sport Class Customs
We have partnered with CleanHub to build a truly sustainable solution to stop plastic pollution in nature. Come join us in the mission and take action on plastic waste. During our time together we’re preventing 600 lb of plastic from ever entering the ocean. Our customers are loving this collaboration.
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Raechel's journey is one of resilience and reinvention, marked by a pivotal car accident that changed the trajectory of her life. Just a week before her wedding, Raechel faced a harrowing accident that left her with a broken back, broken arm, a concussion and a daunting recovery ahead. Despite the physical and emotional toll, Raechel made a conscious choice to embrace her circumstances and turn her mess into a message of empowerment.
As she navigated through intensive physical therapy and grappled with the challenges of Rheumatoid arthritis, Raechel found solace and purpose in fostering children alongside her husband. Their journey led to the adoption of their beloved son and the integration of a bonus daughter into their family, cementing Raechel's belief in the power of resilience and love.
Out of this transformative period, she put her business degree to work and emerged her first marketing company, a testament to Raechel's entrepreneurial spirit and determination to thrive despite adversity. However, the onset of unforeseen challenges prompted Raechel to once again reinvent herself and her business, leading to a rebrand of the company now called Modern Bay Branding Bar.
Through it all, Raechel's unwavering commitment to growth and empowerment shines through. Her rebranded business reflects not only her journey of personal transformation but also her dedication to helping others reinvent and refresh their brands. With a heart branded by resilience and a business fueled by dreams, Raechel stands as a beacon of inspiration for women seeking to embrace change and rewrite their stories.
Raechel and her family now live on a ranch property that they aim to one day make fully sustainable. Her husband is a firefighter for the town and a veteran. They have three children together; her bonus daughter, adopted son and newly born biological daughter. Along with the farm animals, she has a few cats and dogs that have all been adopted while she was fostering them through her local animal shelter.
Modern Bay is dedicated to authentically embracing our brand and advocating for female entrepreneurs, while creating a sustainable lifestyle so there is something to leave behind for the next generation. We not only talk the talk, but we also walk the walk. We are eliminating any potential plastic usage, but we also make a concerted effort to utilize recycled paper products wherever possible. Our founder’s personal mission to create a sustainable way of life starts with her Arizona ranch that continues to strive to be fully self-sustaining. Through our engagement with non-profit organizations and schools, we actively contribute to our community by providing training, discounted rates, and internships.
At Modern Bay, we believe that our brand's success goes hand in hand with making a positive impact in the world. We are committed to driving change and empowering our clients to be a part of that change. By aligning with us, client’s can tap into the growing consumer demand for socially responsible brands and build a strong brand community that connects on a deeper level.
Modern Bay, curating brands made to feel like your favorite pair of jeans.